I thought it would be helpful to create a resource page that musicians can use to see the products and services that I use for my websites. The list will change over time as I find different music teaching resources that are worth mentioning.
Hopefully you’ll find some of these useful for you and your business!
Disclaimer: Please note that some of the links below are affiliate links and I will earn a commission if you purchase through those links. I use all of the products listed below and recommend them because they are companies that I have found helpful and trustworthy. Please let me know if you have any questions about anything listed below!
Getting Started With Your Own Music Teaching Website
I use Hostgator for hosting a number of websites. They are very efficient to deal with and makes things super easy for setting up your website. I used their shared plan, which allows you to hose an unlimited number of websites with them. Prices start from $4.95 a month. If you find the idea of websites, hosting and other technical stuff a bit confusing, check out my blog post How To Start A Music Teaching Website
I use WordPress for a number of different websites. It’s easy to use and incredibly powerful, so you can really create the layout you want. If you go down the WordPress route, you’ll need to choose a theme, one which looks professional, whilst offering you a lot of functionality. For a premium theme, I highly recommend Elegant Themes. I use it for this site, my own personal site, and for my band’s website. You can read a more detailed review on my blog post Best WordPress Themes For Music Teaching Websites
If your budget can’t stretch to a premium WordPress theme, you can try some free ones. Make sure you choose a highly rated on with four or five stars. The downside of using free themes is that you might not get the same level of support, and some can be more vulnerable to hackers.
Newsletters are a great way to keep in touch with your students and for attracting new pupils.
I use GetResponse for all my email lists as they offer great support by phone, email or live chat. Also, their sign up forms look great and you can easily insert them into your site.
New customers have the option of a FREE 30 day trial.
Promoting Your Teaching Business
Business Cards / Flyers / Posters
Although you might prefer to get these things done in your local store, Moo are a great online company to deal with for creating business cards, flyers etc.
If you’re not using Facebook to promote your business, you’re really missing out. Find new students by using Facebook pages, groups and advertising. I recommend Fbinfluence as a resource for understanding how to use Facebook effectively.
LinkedIn is a great way to find students to teach in your town / city and even online. But you need to implement the right strategy. Linkedinfluence offer superb advice on how to do find leads (in our case music students 🙂 ) which can help grow your teaching business.
If people are actively searching for music lessons online, chances are they’ll start with Google. Although you can dabble with SEO to make your site higher in the search rankings, it’s a risky business, and you have to really know what you’re doing. In my opinion, it’s far quicker and safer to use Google Ads.
A book I recommend is Brad Geddes’ “Advanced Google Adwords”